Rebecca has worked for the business since 2007 in various customer management roles primarily in the consumer electronics and FMCG sectors, working with both retailers and consumer goods manufacturers and in 2013 became joint MD of REL. Following the Advantage Smollan Acquisition, Rebecca moved into the role of Growth Director leading the growth agenda for Advantage Smollan across Europe and working with counterparts in Advantage Solutions and Smollan to deliver global customer solutions. In 2023 Rebecca became Group Strategy and Innovation Director, focused on leading the strategic direction of the organisation and strengthening the product management, innovation, and commercial intelligence capabilities of the group.
