Javier is Head of Region for Southern Europe and the CEO and Founder of Externalia, bringing over 20 years of commercial and marketing leadership in FMCG and outsourced sales services. Since 2009, he has led Externalia’s growth across Spain, delivering innovative go-to-market solutions. Javier previously held senior roles at Grupo Gallo and Henkel, where he drove brand strategy, trade marketing, and key account development. He is a strategic leader known for his results-driven approach and deep expertise in sales and customer engagement. On a personal note, Javier has worked with the Provea NGO (caring for the elderly) for years, serving as vice president and a member of the board of trustees.
