MAOAM

MAOAM was living in the shadows of Haribo – just another confectionary brand with the promise of ‘fun’ competing in a highly cluttered marketplace. To stand out…

Oceanario

Oceanario is an oceanarium in Lisbon that is dedicated to conservation. However, the gift shop at Oceanário carried a significant amount of plastic products, in direct contradiction to the Oceanário’s mission…

DYSON

Dyson is a global technology company, established by James Dyson in 1991 in the United Kingdom. It designs and manufactures…

Cloud Nine

CLOUD NINE launched in 2009 with the express purpose of not dictating one kind of beauty, instead celebrating and seeing all kinds of beautiful…

Adidas Originals

After the first adidas x IVY PARK drop sold out in 72 hours, the second drop was one of the most anticipated of the year. Working closely with Beyonce’s creative team…

KIND Snacks (Frozen)

KIND wanted to take on America’s freezer aisle which was a whole new category for the brand. We launched a feel good campaign that put KIND frozen treat bars in the hearts…

The INKEY List

The INKEY List is a small, but growing brand in the skincare market and is committed to making skincare as simple as possible for all. The INKEY List approached IMA to…

Boost

Boost was already big in the energy drinks market, but they wanted to be bigger, and be known for more than just price. Humanising the brand, the team…

RSA

RSA had some big news. Brokers had voted them number one in the market for their commercial claims. Our brief in one sentence was to let people know about it…

Hisense

The campaign aims to drive brand awareness and ultimately increase market share by shaking up the category. It democratises technology and…